Help us care more and waste less! Today 95% of all garments that end up in landfill could be reused or recycled*.
It’s up to us to make our fashion last longer. On the Swedish national level, the climate impact reduction is 49% if each garment is used twice as long instead of buying new**. Together we make a difference. And it’s easy! Wash with care, repair when broken and remake when out of style.
*The Textile Recovery Initiative, Massachusetts Department of Environmental Protection ** Sandin et al., 2019

prevent fashion
from going to waste.
Let your fashion
live longer, repair
when broken
and remake when
out of style.

striving for a more
sustainable
future for fashion.
Why not start
with your laundry?
Wash less, wash
cold and air more :)
WASTE LESS